How our Coca-Cola Mobile Coupon won a Drum Award!
We are thrilled to announce that savi won Silver at The Drum Marketing Awards for our involvement in the phenomenal Coca-Cola #TakeATaste campaign, which effectively activated consumers with mobile coupons.
Driving Value: How savi’s digital campaigns are saving Europe’s shoppers millions.
As we approach the midpoint of the year, we’re excited to highlight the impressive strides savi is making in the digital arena by sharing insights on the latest performance of our digital campaigns, and their impact on shoppers.
The 2024 Grocer Gold Awards shortlist revealed!
As sponsors and a part of the judging team, savi is delighted to see that the impressive number of entries this year’s Grocer Gold Awards has been whittled down to a shortlist featuring a record number of companies.
Festival fever: Boosting in-store sales with mobile coupons.
As festival season approaches, businesses are gearing up to capitalise on the energy and bustling crowds that these events attract. Among the myriad of strategies employed, one tactic stands out for its effectiveness at driving in-store sales: mobile coupons.
The Grocer reports: “Morrisons rolls out digital coupon clearing platform with savi”.
Morrisons has rolled out a digital platform across its stores, allowing for real-time paper and mobile coupon validation and settlement.
savi in The Grocer: Why mobile coupons can power-up your next campaign.
The Grocer was curious about how our mobile coupons power up shopper marketing, so we shared some recent campaign successes to show how they can accomplish goals and boost activation effectively.
How to influence shopper behaviour: Ten top insider tips for your 2024 campaigns.
Today marks 8 weeks until New Year’s Day and the beginning of 2024. With thought of new marketing opportunities and campaigns boiling away we thought we’d ask consumer behaviour expert Phillip Adcock for a recap on how brands and retailers can ensure that they maximise their 2024 marketing activities.
Coca‑Cola Zero Sugar launches first-of-its-kind, interactive augmented reality giveaway campaign inviting fans to ‘#TakeATaste Now’ using savi’s mobile coupons!
The Coke Zero ‘#TakeATaste Now’ AR mobile coupon campaign is live across the UK and consumers will be able to interact via their mobile devices to download mobile coupons
Boosting in-store sales with Retail Media Networks and digital coupons
Retailers, faced with shrinking profit margins and intensified customer competition, can no longer afford to overlook the advantages of Retail Media Networks as a means to enhance revenue.
The Grocer’s New Product Awards Shortlist announced
The unveiling of The Grocer’s New Product and Packaging Awards shortlist is a moment of excitement for us at savi, proud sponsors of the event.