Trialling mobile coupons for Pepsi Max

Background

As part of a wider programme, PepsiCo ran a free trial offer in the convenience sector to encourage customers and retailers to adopt latest mobile technology.

How we help

A six week campaign across a number of Nisa stores was implemented alongside other FMCG items.

78%

redemption rate

104%

sales uplift

A more savi solution

As well as setting up the mobile coupon solution, savi supported PepsiCo with POS as well as training updates for store staff who were unfamiliar with the new technology. The trial was a success for Pepsi Max and saw higher than usual redemption rates and sales.

Achieving 67% mobile coupon redemption rates for sales of Love Corn

How a cashback campaign drove sales across LG’s electrical range

Growing brand loyalty for Pravha beer

Want to know how you can integrate our promotions platform in your business?

savi customers

Brands
Retailers
Agencies