How savi drove a record conversion rate for Sensodyne Clinical Repair in Italy
Discover how savi helped Haleon Italy achieve a 56% till conversion rate for the launch of Sensodyne Clinical Repair — using in-store retail media and mobile coupons to drive trial at scale with zero friction.
Powering Multi-Channel Retail Strategy for L’Oréal Paris
Overview savi collaborated with Mondadori Group and L’Oréal Paris on a ground-breaking campaign to launch the Serum Le Duo product across Italy. The campaign leveraged savi’s advanced mobile couponing and proximity marketing solutions to engage shoppers at all stages of the purchasing funnel—from initial awareness through to in-store conversion. Using targeted mobile interactions and a digital […]
Creating loyalty for NYX with a Gift with Purchase promotion
Background In order to increase sales and basket-spend of their NYX professional products, L’Oreal devised an electronic gift-with-purchase promotion exclusive to Superdrug customers. The campaign Customers who spent £20 or more on L’Oreal NYX professional make-up products at Superdrug could receive a £10 Deliveroo voucher by claiming at a bespoke cashback landing page built […]