How a cashback campaign can supercharge your marketing efforts.

Research conducted by savi at the end of last year revealed that one in three shoppers are influenced by cashback promotions. We also learned that the cost of living is driving up their expenditure, resulting in cutbacks across all areas of their weekly spending and not just on food.

savi’s latest survey discovers how shoppers really feel about coupons.

savi, the UK’s premier coupon and voucher solutions provider, recently conducted a follow-up to our 2023 survey, shedding light on the impact of the cost of living on consumers and their shopping habits. This research unveils valuable insights into the preferred shopping methods, loyalty program attitudes, and cost-saving promotions preferences among consumers. Key findings from […]

Coupons are saving Christmas say a third of shoppers

Savi also discovered that of the 2,000 UK adults polled in early November, half are now spending more compared with last year. This comes as no surprise since the Office for National Statistics announced prices are up 11.1% in a year last week. In a bid to find ways to cut back, a third of […]