Why Christmas and gamification are a winning combination for brands
Christmas is one of the few times of year when shoppers are actively looking for value.
In our latest shopper research, 1 in 3 consumers told us Christmas is the time of year they’d most like to receive coupons and rewards. At the same time, 77% said they’re more likely to play a game or enter a prize draw when they know a reward is waiting for them.
Together, those insights point to a significant opportunity for brands this festive season.
How to Win with Mobile Coupons This Christmas
With shoppers feeling the pinch and competition for attention fiercer than ever, brands need festive campaigns that do more than just sparkle—they need to drive action. At savi, we’ve seen first-hand how mobile coupons help shoppers stretch their budgets while delivering clear, actionable insights for brands. In fact: 1 in 4 shoppers say coupons are […]